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Ford Moves Mustang Mach-Es by Slicing Price and Discounting

Ford Moves Mustang Mach-Es by Slicing Price and Discounting

Ford this week confirmed it will indefinitely delay the launch of a new, all-electric SUV to put more focus on hybrids. It’s also cut back on production of its F-150 Lightning pickup. But while some EV skeptics take these moves as a sign that the market for all-electric vehicles is waning, Ford actually saw a surge during the first quarter, notably for its Mustang Mach-E. Here’s how it charged up demand.

Ford Halts Shipments of F-150 Lightning Due to Undisclosed Quality Issue

Ford Halts Shipments of F-150 Lightning Due to Undisclosed Quality Issue

Ford has ordered a “stop-shipment” of its F-150 Lightning. It’s the latest in a series of issues impacting both the 2024 battery-electric pickup, as well as the gas-powered version of the full-sized truck. While versions of the F-150 with gas engines are now being shipped again, Ford officials told Headlight.News they don’t know when the 2024 Lightning will begin rolling into showrooms.

Ford Rethinks its Costly EV Program – and it’s Not Alone

Ford Rethinks its Costly EV Program – and it’s Not Alone

Ford is rethinking its commitment to battery-electric vehicles, at least in the near term, company officials revealed during an earnings call. It might seem a logical move considering the automaker lost about $37,000 on every EV it sold during the third quarter. But Ford is by no means the only automaker rethinking its commitment as growth in the electric vehicle market slows. Read the story at Headlight.News.