BYD stock price hits record highs as the Chinese automaker rolls out new self-driving technology with some vehicles using DeepSeek AI.
Chinese automaker BYD saw its stock price take off like a rocket after announcing a large rollout of self-driving tech.
The Chinese auto industry has been on a roll the past few years with many companies riding a wave of momentum as they begin to thunder their way into the EV vehicle market. One of these companies is BYD with the Chinese auto giant taking a calculated approach to EVs that has helped them make strong profits especially in the face of competition from rivals like Tesla.
However, Artificial Intelligence (AI) is reshaping the way automakers approach driver-assistance features and BYD has revealed that it’s now diving headfirst into the technology with the company confirming it will be integrating self-driving technology into 21 different vehicle models with some of them using AI sourced from the firm DeepSeek.
AI unlocks stock surge for BYD
The more advanced models get DeepSeek AI but even budget models like this Seagull will be equipped with the “God’s Eye” system.
BYD’s announcement helped the company’s stock surge upward 4% before it pared its gains but builds on broader momentum with the stock going up 15% over the past week and 27% for the year so far. This massive infusion of AI is notable not only because of the sheer scale of implementing the technology on 21 different vehicle lineups, but also because BYD is managing to achieve all of this without significantly raising prices for consumers with some vehicles actually seeing their price decrease after the technology was equipped to them.
The technology in question is called “God’s Eye” and BYD says it will become a standard feature on many of its models including ones that cost under $10,000. This would be unheard of in the economy car market where buyers often have to sacrifice technology and luxury features to help maximize their buying dollar. As such, the “God’s Eye” system would be a potent selling point for BYD and also be a tempting lure for customers looking to experience the feature in their next vehicle purchase. The system also has tremendous potential with BYD’s higher-priced models getting a beefed-up version of the system that features DeepSeek’s AI software which shocked the world when it made its debut last month with the system promising to be more cost efficient than similar products from OpenAI and Google’s parent company Alphabet.
More Chinese Auto Industry Stories
- Tesla Strikes a Delicate Balance Between U.S., China – and Trump
- Next-Generation Tesla Model Y Ready for China
- Electrified Vehicles Drive China Auto Sales to Record 31.4 Million, Twice U.S. Volume
Consumers benefit in the long run
China’s BYD is poised to achieve greater gains especially if it enhances its collaboration with DeepSeek.
This strong rollout of AI and self-driving tech will benefit customers since it will allow a large pool of these buyers access to the technology including budget buyers that might find themselves in a budget-friendly vehicle in the economy car market equipped with “God’s Eye” before upgrading to a bigger and more expensive model later with these consumers becoming familiar with the technology and experiencing some of its benefits in their previous vehicle.
The technology also has room to evolve as BYD engineers find ways to further expand its capabilities while also finding other ways to lower the cost and to fix any bugs and flaws that might occur in everyday use. In addition, this move could allow BYD to potentially enhance its collaboration with DeepSeek and this beefed-up trust would give DeepSeek an opportunity to introduce more of its software technologies into BYD vehicles which will further enhance the ownership experience for customers.
0 Comments