It was a good year for BMW, the automaker gaining traction in most global markets while setting an all-time record in the U.S. To keep the momentum going, the automaker is planning a product blitz that will see nearly 40 new models come to market over the next half-decade, including an assortment of battery-electric vehicles, EVs already generating about 13% of the Bavarian automakers U.S. sales.
The 2025 Infiniti QX80 is the automaker’s most important new entry in decades and, according to some observers, could be its make-it-or-break-it product. Craig Keyes, the head of Infiniti Americas, spoke to Headlight.News about the 3-row luxury sedan as well as future products such as the brand’s first EV. He also discussed the challenges of taking on better-known brands like Mercedes, BMW and Lexus, in this exclusive Q&A.
Automakers are making strides at improving the dealer service experience for customers, but a new report shows that wait times for appointments are still increasing. Get the full story at Headlight.News.