Ford’s push into affordable EVs appears to be coming a big step closer to reality, CEO Jim Farly planning to make a major announcement on August 11 at the automaker’s assembly plant in Louisville, Kentucky next week. It will be, the CEO suggested, “a Model T moment,” referencing the legendary vehicle that put Ford on the map more than a century ago. More from Headlight.News.
Chinese domestic automakers are becoming a major threat as they gain acceptance around the world with new, low-cost products, Ford CEO Jim Farley warns. But that’s not the only challenge facing Ford and other traditional manufacturers – particularly those in the U.S. There are Trump’s tariffs, for one thing, as well as a shortage of the skilled workers automakers depend on. More from Headlight.News.
The race to build the next generation of electrical architecture is competitive and expensive. Ford Motor Co. appears to be throwing in the towel due to escalating costs and ongoing delays. Find out more at Headlight.News.
Ford agreed to pay one of the largest fines in automotive history for dragging its feet on a 2020 recall covering 700,000 vehicles while also failing to give federal regulators timely information. It’s the latest in a costly series of quality and safety problems impacting Detroit’s second-largest automaker.
Ford Motor Co. will pare back its diversity efforts, joining companies like Lowe’s, John Deere and Beam Suntory, the producers of Jim Beam liquor who have entirely abandoned so-called DEI programs. Ford’s move was hailed by conservatives, but denounced as “shortsighted” by human rights advocates. For his part, CEO Jim Farley said the automaker will still work to creative an “inclusive workplace.”
As EV sales growth slows, automakers are looking for other ways to reduce emissions without turning off potential buyers. That’s led to a wave of new plug-in hybrids coming to market – and to a surge in demand for PHEVs which grew 50% globally during the first five months of the year. But will they continue to outpace all-electric models? That’s a matter of debate.
Ford CEO Jim Farley confirms that the company still has not ruled out the possibility of a Mustang sedan as Ford continues exploring ways to expand Mustang sales and long-term longevity
It’s official. Starting on Leap Day owners of Ford EVs will be able to plug into any of more than 15,000 Tesla Superchargers. That roughly doubles the number of public chargers that they previously had access to. With “charger anxiety” seen as one of the biggest obstacles to widespread EV adoption, Ford is hoping this will help up boost demand for its all-electric products. To make it even easier, Ford will begin shipping free Tesla adapters to its owners starting late next month.
After delaying billions of dollars in investments, Ford is shifting its EV strategy to put more focus on smaller, more affordable models – but ones that will also deliver quick profits, CEO Jim Farley said during an automotive conference in New York on Thursday. EV...
With EV sales growth flattening out, automakers are struggling to find ways to charge them back up. A critical step will require the launch of new, affordable models like the Model 2 Tesla reportedly is developing. During an earnings call, Ford CEO Jim Farley said he’s not planning to cede the market to his rival, revealing that the second-largest Detroit automaker has a “skunkworks” project underway to develop new EVs that could match, perhaps even undercut what Tesla is working on.