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BMW Bringing Product Blitz in Bid to Lock Luxury Market Leadership

BMW Bringing Product Blitz in Bid to Lock Luxury Market Leadership

It was a good year for BMW, the automaker gaining traction in most global markets while setting an all-time record in the U.S. To keep the momentum going, the automaker is planning a product blitz that will see nearly 40 new models come to market over the next half-decade, including an assortment of battery-electric vehicles, EVs already generating about 13% of the Bavarian automakers U.S. sales.

BMW Bringing Product Blitz in Bid to Lock Luxury Market Leadership

All-New BMW Vision Neue Klasse X Reveals the Future of BMW’s SAV Line-Up

There are some big changes in the works at BMW and the Bavarian automaker has is offering a clear sign of what’s coming in the form of the all-electric BMW Vision Neue Klasse X. It marks the first time we’re seeing what future versions of the company’s Sport Activity Vehicle line-up will look like.