Lower prices and more choices made consumers a bit happier about the new vehicle purchasing process, say the experts at J.D. Power & Associates. The 2024 U.S. Sales Satisfaction Index Study revealed a small increase in the results. Check out the story at Headlight.News.
new vehicle buyers
Americans Deeper Underwater Than Ever on New Vehicle Trade-Ins
Nearly a quarter of all new vehicle buyers in the U.S. owed more on the vehicle they were trading in than it was worth. Being “underwater” isn’t uncommon, but the percentage was the highest it’s been in three years. Find out more at Headlight.News.
Buyers Happier about Vehicle Purchasing Experience in 2023
More vehicle buyers — new and used — said they were satisfied with the experience in 2023 than the previous two years, according to a new Cox Automotive study. Electric vehicle buyers were the happiest with 80% saying they were satisfied. Find out more at Headlight.News.