Most automakers enjoyed strong sales last year, and Buick was among them. The brand’s been in a state of change for the past 18 months, and to celebrate a good sales year, officials decided offer an early look at what’s to come: the 2025 Buick Enclave.
Buick decided to celebrate a strong sales year for 2023 by releasing sketches of the next edition Enclave.
General Motors’ premium brand, Buick’s in the midst of a shift toward a new round of highly contented crossovers. The Enclave has been the brand’s flagship model for several years now, but the styling theme for Buick is undergoing a change.
So far, the response has been good, and the sales numbers for 2023 indicate they’re on the right path to gain a new generation of buyers. Buick sales increased 61% in 2023 with sales up across the full portfolio:
- Encore GX: 92% increase
- Envision: 71% increase
- Enclave: 29% increase
What’s coming
To celebrate the company decided to offer up a few renderings and sketches of the next iteration of the Enclave set to arrive for the 2025 model year. The new design is “inspired” by the Wildcat concept.
The Enclave, Buick’s flagship, gets a remake inspired by the Wildcat concept vehicle.
“As the fastest growing mainstream brand in the industry2 in the U.S. last year, 2024 promises more big things for Buick, spearheaded by the launch of the next-generation Enclave,” said Duncan Aldred, global vice president, Buick and GMC.
“With this first glimpse of the next-generation Enclave, the flagship of our lineup, we’re continuing to lead with design, technology and Buick’s unique premium persona.”
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What’s now
Helping to lead the Buick’s improvement last year was its new Envista small crossover, officials noted.
“The Envista continues to generate buzz, providing a uniquely premium experience at an approachable price point,” the brand noted.
The all-new SUV continues to draw younger customers to the brand and has the highest percentage of customers ages 18-35 at GM. Nearly 70% of Envista buyers are new to the brand.
Additional details on the Buick Enclave, including available features and pricing, will be announced later this year.
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