With more and more of its electric pickups sitting unsold in factory and dealer lots, Tesla is again cutting prices. But will that be enough to build demand for the much-maligned Cybertruck? More from Headlight.News.
Sales
Automakers May Catch a Break as Trump Launches New Tariffs – But Consumers Aren’t So Lucky
The auto industry may be getting a bit of a reprieve from the latest round of tariffs enacted by Pres. Donald Trump following the U.S. Supreme Court’s decision announced last Friday finding most of his early import duties were illegal. But automakers and auto suppliers still face earlier tariffs on imported vehicles, parts and metals not covered by the court’s ruling. And that means auto buyers will continue to pay substantially inflated prices at a time when many potential customers have been driving out of the market. More from Headlight.News.
Headlight News Podcast for the Week of 2-23-26
This week’s Headlight News podcast covers the latest on Trump and his tariffs, improved new car affordability, VW cutting costs and that EV owners are a loyal group while reviewing the 2026 Toyota C-HR and looking back at this week in automotive history.
A Week With: 2026 Cadillac Lyriq-V
Cadillac’s first EV is now also the quickest Cadillac ever offered. Meanwhile, nothing about the way it looks or sounds suggests it’s capable of accelerating from zero to 60 in just over three seconds. The 2026 Cadillac Lyriq-V may be the ultimate Q-ship. Get details at Headlight.News.
New Vehicles Get More Affordable in January
New data shows new vehicles were more affordable in January, despite lower incentives offered by automakers. Falling interest rates helped to push new vehicles to their most affordable point in nearly a year. Get details at Headlight.News.
Headlight News Podcast for the Week of 2-16-26
The Headlight News Podcast for the Week of 2-16-26 covers big Ford losses, sliding EV sales, the 2027 Toyota Highlander EV, President Trump pushing to block the opening of the Gordie Howe International Bridge, plus we review the 2026 Mazda CX-90 Turbo S Premium Plus and look back at this Week in Auto History. Give us a listen.
Plant Closures Possible as VW Looks to Slash Costs
Volkswagen’s CEO and CFO presented senior management a “massive” plan to cut costs by 20% by the end of 2028, a move that could save as much as $71 billion at current exchange rates. The move could bring plant closures and cuts to employment, reports Headlight.News.
A Week With: 2026 Mazda CX-90 Turbo S Premium Plus
Mazda made a big splash a few years ago with the debut of the three-row CX-90. The ute elevated the company’s profile within the “near luxury” segment. The 2026 Mazda CX-90 Turbo S Premium Plus provides what you expect from a flagship: looks, performance, and style. With Mazda, you get all that at a mainstream price. Get more details about the CX-90 at Headlight.News.
U.S. EV Registrations Slipped for 1st Time in a Decade
Driven largely by the phase-out of federal tax credits, U.S. sales of battery-electric vehicles slid last year, with registrations down for the first time in a decade. Most experts anticipate a rebound, though how much and how fast that recovery will happen is uncertain. Headlight.News has more.
China’s BYD Beat Tesla and Has Now Topped Ford’s Global Sales, as Well
China’s BYD saw a massive surge in global sales last year. It not only topped Tesla as world’s largest seller of battery-electric vehicles but also beat Ford Motor Co. in overall global sales. More from Headlight.News.
Volkswagen Reveals Redesigned 2027 Atlas SUV
Volkswagen scored big with the launch of the 2017 Atlas, but the SUV is getting long-in-tooth as newer competitors come to market. So, VW is ready to roll out a new package, the automaker showing off a camouflaged take on what’s coming for 2027. Headlight.News has more.
Ford Reports $8.2 Billion Loss for 2025
Ford reported a loss of $8.2 billion FY2025 due to the $19.5 billion special charge in the fourth quarter related to its EV business. The fourth quarter loss was even bigger: $11.1 billion. However, the company’s 2026 guidance provided some optimism. Details at Headlight.News.