Mercedes-Benz CEO Ola Kallenius rejected pressure from Howard Lutnick, the U.S. Treasury Secretary, to move his company’s headquarters to the United States. But it will increase U.S. production. Headlight.News has more.
Paul Eisenstein
Are Automakers Done With the Super Bowl?
In an era when broadcast television seems to be losing its grip, the Super Bowl remains an example of traditional “appointment TV,” something millions of Americans clear their calendars for. And automakers responded by investing millions of dollars to air lavishly produced commercials. That was especially true in the auto industry. Yet, the industry seems to be growing wary and there’ll be only a handful of brands staking a presence during the broadcast of Super Bowl LX, reports Headlight.News.
Earnings, Profit-Sharing Down, GM Vows to Do Better in 2026
Half empty or half-full? GM managed to beat Wall Street expectations for the fourth quarter of 2025, but still saw revenues tumble by more than 5%. And with North America largely responsible for that dip, union workers will see their own profit-sharing checks fall for the year. As Headlight.News reports, GM CEO Mary Barra promised to deliver a big upturn in 2026.
First Drive: 2026 Honda Prelude is the Sporty Coupe We’ve Been Waiting Ford
It’s been a long wait – 25 years, to be precise – but if you’re one of those loyal fans who’ve long been hoping for the return of the Honda Prelude the good news is that it’s back and finally rolling into U.S. dealer showrooms. Was it worth lighting a candle for? Headlight.News has this review.
Toyota Set to Debut New 3-Row EV Next Month – Here’s What We Know
Toyota may play the EV skeptic but it’s got a big year coming up, with three new models already revealed and another battery-electric SUV set to make its formal debut on February 10. Here’s what Headlight.News has learned about that 3-row model.
Jaguar May Not Go 100% EV, After All
But for a handful of EV-only brands like Tesla, most automotive brands have been rethinking their electrification strategies to reflect shifting government regulations and consumer demand. Add the Jaguar half of JLR which, according to a new report, is backing off its all-EV strategy as it works up a range-extender option for the new Typee 00 model due to debut about a year from now. More from Headlight.News.
Buick Shifting Envision Production from China to the U.S.
General Motors will stop importing its Buick Envision from China in 2028, shifting production to the U.S. The move reflects the hefty tariffs now in place that have limited the number of Chinese-made vehicles shipped to the States. More from Headlight.News.
On the Verge: New E-Bike Set to Bring Revolutionary Solid-State Batteries to Market
Two small Northern European start-ups are ready to do what even some of the biggest mobility companies in the world haven’t been able to accomplish: bring revolutionary new solid-state batteries into production with the debut of a new motorcycle delivering as much as 370 miles per charge. Are the claims made by Finland’s Verge Motorcycles and Estonian battery supplier Donut Labs too good to be true? Headlight.News has more.
Updated Mercedes S-Class Will Give You a “Warm Hug” With Heated Seatbelts
Mercedes is getting ready to roll out an updated version of the flagship S-Class Jan. 29 and claims it’s changing a whopping 2,700 parts and components. Among other things, the sedan will add first-ever heated seatbelts. Check out the story at Headlight.News.
Volvo EX60 Debuts Today
Volvo is rolling out its next all-electric entry, the EX60, and introduces the new Gemini AI technology. It also will offer more than 400 miles range and fast charging. Here’s more of what Headlight.News has learned so far.
Cybertruck Sales Have All But Dried Up
Within weeks of its 2019 unveiling, Tesla claimed to have racked up over 1 million advance orders for the Cybertruck. But sales have failed come anywhere near its expectations – and fell by nearly half last year. How much longer will Tesla keep the truck in production? More from Headlight.News.
Are Americans Ready to Buy Chinese Automobiles?
Canada is about to open the door to Chinese auto imports and brands like BYD, Geely and Great Wall are already well-established in Mexico. With the U.S. sandwiched in-between, Americans are growing increasingly aware of Chinese vehicles. But are they ready to buy? The answer seems to be a very solid “yes.” Headlight.News has more.