Automakers, especially Asian brands, posted healthy sales for July. But the pace is expected to slow as the economy turns sluggish from Trump’s tariffs and as unemployment begins to climb.
Toyota
A Week With: 2025 Toyota Land Cruiser
When you stop and think about the first word that comes to mind when someone says “Toyota Land Cruiser,” invariably it’s “capable” or some version of it. After a brief hiatus, the venerable beast returned last year. The new model retains the capability, but now infuses some luxury into the package, as we found out in our week with the 2025 Toyota Land Cruiser. Go to Headlight.News for the review.
Headlight News Podcast for the Week of 7-28-25
On this week’s Headlight News podcast, we talk about President Trump’s trade deals, how the existing tariffs crashed Tesla’s and GM’s second quarter earnings, the new Honda Prelude as well as offering a review of the new Toyota Prius Prime. Check it out and tell us what you think.
Japanese Auto Imports Face 15% Tariff Under New Trade Deal
As part of a new trade deal, Japanese auto imports will now face 15% reciprocal tariffs, down from the earlier 25% levied as part of Pres. Donald Trump’s trade war. Japan also agreed to set up a $550 billion fund to back investments in the United States. More from Headlight.News.
The New Subaru Uncharted Really is Entering Uncharted Territory
Facing an assortment of new tariffs and an assortment of anti-EV policies, the new Subaru Uncharted faces serious challenges the automaker couldn’t have imagined when the project was first launched. But Subaru does have some advantages: buyers more open to EVs than at many other brands. More from Headlight.News.
First Look: 2026 Subaru Uncharted is a Compact Crossover with Big Aspirations
Subaru is plugging in. While it was slow to launch its first all-electric model, the popular Japanese brand plans to have three EVs in its line-up by next spring – and it showed off its latest addition, the 2026 Subaru Uncharted, during a New York debut Wednesday night. Headlight.News was there.
U.S. Auto Sales Stall as Trump Tariffs Take Hold
“The party’s over,” said one key analyst. While domestic carmakers reported a modest upturn boost in sales for June, the U.S. auto market largely stalled out as buyers began pulling back due to price increases caused by the Trump tariffs on imported autos and auto parts. Headlight.News has more on the winners and losers.
“Used” EV Batteries Are Going to Keep the Grid Powered Up
Between heat waves and major storms, the number of blackouts and brownouts has increased sharply in recent years, but a start-up launched by a former Tesla exec plans to use as many as 100,000 old EV batteries in “second-like” backup energy storage systems to minimize the risk of grid outages. More from Headlight.News.
A Week With: 2025 Toyota Tacoma TRD Pro
A good craftsman uses the right tool for the job, according to the adage. And if you want to help friends move or need to get gardening supplies to spruce up your home this summer, then the Toyota Tacoma would be an excellent option. However, if you want to climb rocks, ford streams, and head out to the middle of nowhere, you need the 2025 Toyota Tacoma TRD Pro, which we spent a week with. Check out our review at Headlight.News.
A Week With: 2025 Toyota Tundra TRD Rally
Toyota’s good at many things, and one of them is taking one vehicle and giving you several variations that are different from each other while occupying the same space. That becomes very obvious when you lay eyes on the 2025 Toyota Tundra TRD Rally. Check out our review at Headlight.News.
EV Sales Slump? Not at GM Where Sales Doubled Over the Past Year
Few automakers are making more of a commitment to battery-electric vehicles than General Motors – and, at least from a sales standpoint, it appears to be paying off. The automaker has more than doubled both its EV sales and market share this year in the U.S. – and it is now outselling Tesla in neighboring Canada. Headlight.News has the story.
The Pace of New Vehicle Development “Has Slowed to a Crawl” – Bad News for Buyers
The number of all-new models coming to market over the next four years is predicted to drop sharply as manufacturers around the world cut back on investments. That will be particularly obvious in the EV market as the industry shifts back to internal combustion, according to the latest annual “Car Wars” study.